Helvetica Movie Review

I watched the Helvetica movie today in class. Helvetica is the feature-length independent film about typography, graphic design and global visual culture. It looks at the proliferation of one typeface, which celebrated its 50th birthday in 2007, as part of a larger conversation about the way type affects our lives. Helvetica encompasses the worlds of design, advertising, psychology, and communication, and invites us to take a second look at the thousands of words we see every day.

Having come across this movie in following a thread, I think the Helvetica font is overrated. I think the one thing that kept this movie from being horrendous was the visuals--most all of the shots in this film (minus some interview shots) are all really beautifully done and make this a really choreographed and beautiful documentary. it's to be expected though, being a movie about visual communication. The music was great too.